I’ve mentioned in the past I work in the domain name industry, and I always get a kick out of instances where work and play collide. Here’s another one: the .CO domain extension, which recently re-launched itself, is now selling like gangbusters. And it seems to have really resonated with ski resorts and other businesses in the state of Colorado, largely because .CO could be interpreted to represent the state (in actuality, it’s the national domain extension of the Republic of Columbia). Cool stuff.
You can read about recent sales here. Among the notable ones: Aspen.co for $22,500, and Breckenridge for $8,499.
Within the industry, we view domain names like real estate. If you get the good ones, they’ll only increase in value!