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Cervélo Announces éRide

By Steve ⋅ April 22, 2008 ⋅ Email this post Email this post ⋅ Print this post Print this post ⋅ Post a comment

Just got this in the inbox, and I’m excited to learn that I might have an opportunity to ride a few of my favorite Cervelos. Personally, I wouldn’t go in to a local bike shop and take the SLC-SL, new R3, RS, and Soloist Carbon all for a test ride. With a program like this, I would!

“If you have ever wanted the chance to test out the Cervélo of your dreams, but weren’t sure where to go for a test ride, we are pleased to introduce éRide. The Cervélo éRide program launches in early April at the Redlands Classic in California. Then it will travel across North America to various Cervélo dealers and cycling events until the end of July. éRide offers the opportunity to experience for yourself what the Cervélo ride is all about. You will be able to choose the Cervélo model of your choice for a test ride from the fleet of models available at each of the éRide locations. You will also benefit from the advice and product knowledge of attending Cervélo staff and local dealers in determining the right model and size for you.

For more information on the éRide dates and locations, visit www.cervelo.com/eRide.”

I was recently given a tour of the Cervelo office here in Toronto (more info to come), and I came away seriously considering a couple of their models. Unfortunately, the eRide program doesn’t currently have Toronto on the schedule, but they could be announcing more stops soon.

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